Let's work together to achieve your business goals
You've Got A Great Product. Now You Need A Path To Customers!
Our comprehensive business development strategies blaze trails to markets full of those customers.
About Antigua Development Strategies
Our Mission
At Antigua Development Strategies, our mission is to help businesses grow by providing top-notch business development services. We work with companies of all sizes to help them achieve their goals and reach their full potential.
We custom design success-oriented compensation models to fit your budget. A reasonable retainer to affirm commitment on both sides, combined with a win-win revenue-based commission makes ADS like those Fisher Investment commercials:
"We do better when you do better."
Chief Empath Officer
The ONLY way to put a product or service in play via a channel partner and into a customer's hands is to meet wants or needs of ALL parties.
Empathy - the ability to understand the feelings of others - affords us the ability to not just identify those wants/needs but to truly feel them, to understand them sufficiently to be able to translate the benefits of your product or service in a way that best matches those needs and persuades the partner AND customer that such a match is real.
Obviously the wants/needs of a channel partner can be dramatically different than of the end user. It takes a special skill set to reach through that prospective partner's business model/market presence, on to their customers, "see" the fit of your product or service with them and connect that back to the partner's channel system/presence.
Rick McGonnigal makes that connection every day. He is sensitive to the lives and thus the wants/needs of the customer at "ground level' and, via research and experience, of the prospective channel partner and, importantly, of the decision makers of that partner.
A combination of creativity, tenacity, native intelligence, diligent research and an unbounded sense of optimism make Rick an unparalleled C-suite leadership hunter/persuader such that partner pathways to markets can be built for your product or service.